Copywriting Tone, Voice, and Style
Mood, style, voice, cadence, inflection. What does your copywriter mean when she asks you what kind of copywriting tone, voice, or style of writing you need for your brand?
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How to give your copywriter feedback
Copywriting isn’t easy. That’s probably why you chose to hire a copywriter in the first place. So what do you do if you’re not fully satisfied with what your copywriter has written? How do you give your copywriter feedback?
Keep reading →Working with a copywriter
If you’ve never worked with a copywriter before, getting started can be quite daunting. After all, you don’t know what to expect. And you’ve got so many questions!
Keep reading →How to choose a copywriter
You’ve mulled it over and you now know that you need to work with a copywriter for your next project. Great! Except, with so many options out there, how do you choose a copywriter?
Keep reading →When to hire a professional copywriter
Every organisation wants to save money. It doesn’t matter whether you’re just starting out or have already established yourself and are looking to grow – every cent of your marketing budget counts. That’s why when it comes to marketing and sales copywriting, you aren’t alone in asking: is it worth hiring a professional copywriter? And, how do I know if I actually really need one for my business?
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